BRANDON – Deka Lash, a Pennsylvania-based eyelash company founded in 2011, has chosen Brandon to open its first Tampa-area location and will open Feb. 18 and celebrate with a grand opening event at noon on Feb. 19. The studio, located at 1935 West Lumsden Rd. in the Brandon Centre South near Aldi’s Supermarket, provides semi-permanent eyelash extensions.

“I was immediately drawn to the Deka Lash concept, the uniqueness of the brand — everything from lash beds, the open and contemporary design of the studio and overall upbeat, positive and relaxing environment,” said owner Sara Cronin, who has a background working with the Kimberly-Clark Corporation in a variety of marketing and management positions.

Featuring a unique in-studio experience, online booking and extended hours including weekend appointments, Deka Lash employs trained and licensed lash artists who fit each individual client’s eye shape and lifestyle. The custom eyelash extensions are applied to the clients’ own lashes. There are 15 more locations planned for the Tampa area, including the next one in Carrollwood set to open in March.

Deka Lash studio is open Monday through Friday from 9 a.m. to 8 p.m., Saturday 9 a.m. to 7 p.m. and Sunday 11 a.m. to 5 p.m. Studio tours will be available during the grand opening and a full set of lashes will be raffled.

“I am so excited to be part of the Deka Lash team and to be part of the growth in the Tampa area,” said Cronin, of the concept that began franchising in 2016 and has grown to 51 studios in 20 states.

Call Deka Lash Studio at (813) 344-0725 or visit to book an appointment. A full set for a new customer takes approximately 2 hours because they apply one extension to one natural lash. The cost is $79.99. Memberships are available, as are other services such as refills and removals.